ALLVAN celebrated its 37th anniversary with a synchronized event, means the 39th anniversary of the victory of the Revolution. Each year, ALVAN invites its top business partners around the country to participate in the ALVAN Customers' Conference. This year Tehran was chosen as the venue for the event in recognition of 37 years of ALVAN's Legacy. More than 500 participants from all over the country shared ALVAN Company's glorious past and pledged to build a brighter future. At the conference, Mr. Mahdi Alikhanzadeh the CEO and Mr. Reza Alikhanzadeh the chairman, both members of the board of directors of Alvan board of directors while explaining the realities of today's world and the need to identify and manage the related facts like human capital, technology pointed to this fact that the increase in customer satisfaction is one of the most important factors of the success of any manufacturer, especially in paint industry, simultaneously the customer's satisfaction and satisfaction of his expectations, the awareness of the employees of the branches of all services and products, as well as the expansion of the cooperative, empathy and intellectual culture within the branches to meet customer needs in the lowest recommended time for branch distributors are some other critical factors in this regard. They described human resources, planning, processes and technology as four elements for success in customer relationship management. Dr. Mahmoud Mohammadian, professor of Shahid Beheshti university as the other speaker of the conference, delivered lectures on the instability of information in the present day, the need to provide requirements for responding to customer expectations, customer relationship management, customer-oriented culture, marketing, service delivery and accountability, customer retention and satisfaction, and product-oriented and customer-oriented strategies. In this event Alvan celebrated its 37th year in this field with its top loyal customers. Performing live music, stand up comedy with artist Rivandi, and ... were among the programs. At the end of the ceremony ALVAN gave all the loyal customers a precious gift.
